Telling your people what you need is the first essential.
(This is a guest post by Michael Taplin)
Let me set the scene. Imagine that you are starting up a brand new business. You have identified a gap in your local market for a product range you can sell, or a service you can provide. You have the knowledge and the skills to deliver what your potential customers are looking for, your sales proposition is refined and you believe you have a competitive advantage in the market niche you intend to own. You have acquired the premises, the essential equipment and stock to start delivering your service. You have advertised and promoted the opening of your new business. You have made commitments to pay suppliers and lenders.
Now you need staff, because you cannot do all the work on your own. Let us assume that you need, as a minimum, two people, one permanent and one to fill in, to make a start. You are fortunate to find capable people who you believe you can work with.
Your supervision headaches are about to start. Setting the standards is about supervision. You did the leadership bit when you set up the business. Now the grunt work starts.
The questions are obvious:
- What do you want your staff to do? Exactly?
- When do you want them to do it?
- How do you want them to do it? What standards of service will they provide?
- How will they handle difficult situations?
Your good people come with baggage.
They learned what they know in someone else’s business. Their norm is someone else’s way of doing things. Their rules come from somewhere else. No matter how experienced they are they come with bad habits. They think they know best. Are you going to be happy with that, or do you want things to be done your way? Who is running your business anyway?
You are going to be too busy with your task of attracting customers and managing the business to do all the work yourself, but the people you pay to do the work have to do it your way. Your first decision is whether to invest precious time in showing your new people what where and how you want things done.
When you start on this process something more urgent intervenes. Your well-intentioned staff set about doing the task the way they know, working from past experience. You are not there to watch so they get it wrong. When you return, to see the result, you are unhappy, but you have a choice.
Choice 1: You are short of time and deadlines have to be met so you can accept the way they did it, and resolve to change it later. They think they did what you wanted and it will be hard to correct that impression next time.
Choice 2: You tell them they got it wrong and ask them to re-do the work. They are predictably grumpy and your dissatisfaction is impossible to hide. You have to pay for them to do it again.
Here’s my question to you: “Why do you not have time to do it right first time, when you will always make time to do it again?”
Leader or Supervisor?
The leader says “Follow me. Do it my way,” and trusts the people to follow the example. Some call this the “monkey see, monkey do” approach
The supervisor explains what is to be done, provides instruction on how to do it, checks the quality of what the people have learned, and observes the way they do it to ensure that they get it right first time. The supervisor then continues to check that the work is being done to the proper standard, praising good work and correcting errors.
Right first time is always the best, the fastest, the cheapest, and the high quality way to perform any task.
Job instruction has been used systematically for the last 60 years, but the underlying idea is thousands of years old. Job instruction is necessary at every level of work, in every organization bigger than the sole practitioner. It works well because the learner is not given the opportunity to fail, and everyone is motivated by success. Everyone wants to belong to a successful organization.
It is no accident that good teachers are generally recognized as having natural leadership qualities. Helping others achieve good things is one of the marks of the natural leader. It is not charismatic or showy, but good job instruction underpins all high performing organizations.
Supervision starts with job instruction, and successful businesses are good at supervision. So your hypothetical (or real) new business will be more successful if you choose to instruct your new staff well. You will have your priorities right, and your customers will value that.
The author, Michael Taplin, set up www.bizlearn.biz to provide really useful business tools and techniques to owners and managers. His first article on this topic “The lost art of supervision” was well received.
Technorati Tags: supervision, job instruction, getting things done, management


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